Elevating the brand
DIRECTV
Year
2019
A two-phase redesign approach for an enhanced National Accounts landing page
Assignment: Give the DIRECTV national accounts landing page a refresh to match the current look and feel of the AT&T brand.
Solution: Create a two phase approach in the redesign of the DIRECTV National Accounts landing page to account for host migration. The finished design will include updated imagery, colors, and copy on a modern template with added functionality, thus elevating the brand and driving more business.
Phase 1
Phase one includes a refresh in assets to include modern photography, an updated template to account for an uprise in mobility users, and up-to-date language in the copy.
The second phase will include a full redesign with enhanced website features to help the user identify their needs in a particular business segment, all whilst giving the website a much needed facelift to match the “white-glove” experience.
